Get To Market

Get to market. It is a mantra in my head. It has Bill's voice.

Ok Bill - this is what I have done this month. I published my book, launched a Valentine's Day special for the Unspokens, worked on the Calculated Leap website, talked with Columbia College about building a community game for the XBox this fall, hired my student (who is an awesome game designer btw) to work on the community game for the fall and worked with my three students to flesh out more of the design for the Toxic games. It has been a busy month. Lots of sweat equity.

Just getting to market takes an effort but the market also needs to know you are there. So what can I do to make my presence known in the market?

1. Calculated Leap book: buy distribution package, get the first phase of the companion website done. When I have more to talk about (the website), I can start contacting schools and trying to get speaking gigs.

2. The Unspokens need a viral campaign. What that would be is still eluding me.

That is it for now, I need to get my slides ready for Pecha-Kucha night. It has a good turnout, it will be fun and it is a chance to let my presence be known in the market.

Focus. Always Focus.